Smartphones have become a way of life. With over 50 percent of all mobile users opting for smartphones, and over 40 percent of internet traffic coming from mobile devices, a mobile strategy is no longer just a consideration, it’s a necessary part of any digital campaign. It’s also something that is not going away. Another 1.2 billion smartphones are estimated to enter the market in just five years.
As such, we’ve noticed a blitz in mobile tactics with the political conventions these past few weeks and the presidential election around the corner. More and more political groups andRead More »