NJI Media was spotted this past Saturday on American University’s campus with saltwater taffy, notebooks, and NJI pens in hand. Doing what? Attending the 2013 Social Learning Summit. NJI sponsored the event this past weekend, and I, along with and the rest of the crew, had a great time attending panels, networking, and conversing on the state of social media with students and professionals alike.

The Social Learning Summit, for those who don’t know, has been organized by the American University Social Media Club since 2011. Local bloggers, Twitter gurus, and other social media professionals

NJI Media attended SXSW Interactive. We learned that social media is alive and well, and we also picked up on some trend lines. You’ll find our three core takeaways from the conference below. As a bonus, we listed our favorite places to eat, drink, and listen to music. We invite your comments, reactions, and predictions.

The undercurrent of the conference was sharable content that builds the company or brand narrative. This buzz phrase takes many forms among digital strategists, and SXSW isn’t immune. Cutting through the noise is hard, but we have some thoughts.

With over 30 years of experience, John

What does bourbon infused chocolate have to do with digital media? Nothing, but I almost ate a whole brick of it at NYC Social Media Week’s opening night party. Oh, and I washed it down with Brooklyn Brewery beer, which was flowing and kept the crowd talkative when they weren’t chowing down on Whole Foods hot dogs.

So, here we are with digital content about non-traditional digital products. This is how brands are winning new customers—content. Why am I talking about bourbon infused chocolate? Not only is the product delicious, but also I know my friends like

There are a few things New York does right: moving people efficiently through the city, baking pizza, and organizing technology events. At the February New York Tech Meetup, there was a camera crew, a sold out venue with over 600 techies, and a volunteer team to keep the programming on time. This being a tech event, you can see what went down here courtesy of MLBAM and you can follow along on Twitter @NYTM.

We heard from a wide range of companies—from real time data crunching with MotarData to an OkCupid

Last week Thursday I was lucky enough to represent NJI Media at Digital Capital Week’s core conference with the rest of our team. NJI sponsored the event and the team had a great time hanging out with our office mascot, the NJI Panda, and talking with folks from the district’s digital scene. I think everyone else at the conference had fun meeting our panda and grabbing a few of our notebooks to jot down what they learned in the sessions throughout the day. If you got your picture with the panda, you can see it in our Read More »